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Introducing a New Home Page Dashboard for Instapage

by Saranya Babu in Instapage Updates This image shows the introduction of a new home page dashboard for Instapage, designed to enhance user experience and streamline landing page creation.

At Instapage, we’ve always been committed to listening to our customers and improving their experiences within and beyond the Instapage dashboard.

We want our customers to feel heard and their needs met, this is a value we share as a part of the airSlate family. To continue our commitment to our present and future Instapage users, we’re launching a new feature to make landing page creation faster than ever.

Meet our new and improved, completely revamped home page dashboard.

Get ready for a better dashboard experience

Since joining the airSlate family in September 2023, product development has been our key focus. We have dedicated resources to improving efficiency and ROAS for our users by analyzing usage data to mine critical paths for success.

Based on our learnings, we are excited to launch our brand new home page dashboard. The new dashboard increases efficiency by providing you with easy access to the most frequently and recently performed actions.

How did we make it?

We took a deep dive into our users’ journeys to learn their frequent actions and the critical events that lead to higher conversions.

Based on what we discovered, we wanted to design a home page experience that would help you speed things up, stay focused, and stay up-to-date.

This image shows the features of the new home page dashboard designed to help users achieve success by enabling faster page creation and providing real-time performance data.

Our research showed us that users saw more success if they were able to create and launch pages faster, experiment more, and get access to real-time performance data.

So, we designed the new home page dashboard features to help our users achieve success:

The Quick Actions widgets

This image shows the Quick Actions widget, providing easy access to frequently performed core actions directly from the dashboard.

The Quick Actions widget allows easy access to some of the most frequently performed core actions directly from the dashboard without having to navigate any further.

This speeds up workflows and reduces onboarding time for new users by quickly getting them up and running.

By making the “View Leads” and “Create New Experiment” options more visible, the dashboard nudges you to focus on lead generation and conversion optimization so they can realize the true value of the Instapage platform.

Quick Reporting

This image shows the Quick Reporting feature, providing insights at the workspace level to help users monitor campaign trends and performance regularly.

Quick Reporting provides insights at the workspace level so users can stay on top of how their campaigns are trending. It also reminds you to consistently check analytics and encourages them to monitor performance regularly so that they may course correct as needed.

Last worked on

The ‘Last worked on’ widget reminds users of their most recent work, helping you stay on track and keep current campaigns in mind so you can jump back into your work quickly and easily.

This image shows the 'Last worked on' widget, reminding users of their most recent work and facilitating quick access to current campaigns.

To sum up

Today’s marketers need to be lightning-fast to keep up with the pace of our modern world. When it comes to campaigns and conversions, even a short lapse in time can result in missed opportunities.

Nobody wants that.

We’re thrilled to roll out features that will help our users stay on top of their campaigns, move quickly, and stay organized.

Our new home page dashboard directs users to their most-visited features and insights so they can stay focused and get more conversions.

To learn more about our new dashboard, click here. Happy building!

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